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Award Winning Caribbean Sailing Magazine
Location: Saint Vincent and the Grenadines -> Bequia
Industry: Media and Communication > Periodicals and Magazine Publishers

Business Summary

This is a rare opportunity to own a magazine publishing business with an excellent reputation. The magazine has been voted ‘the most trusted source of information about yachting and the Caribbean'. The business is currently operated from leased premises in St Vincent and the Grenadines (SVG) but could be run from almost anywhere.

The business was established in 1995 by the current owners, who now wish to retire.
Their goal was to set up a free monthly magazine for the Caribbean sailing and marine recreational market. Their business model was to generate advertising revenues to cover costs and generate profits. It has been successful throughout its life. Good profits and cash generation.

The content covers all 28 countries and territories in the Wider Caribbean Region and attracts
advertisers from 19 different countries, including in recent years Colombia and Panama from the
west. All advertising is handled by the small team based in SVG.

In addition to the established business, the owners have identified a number of areas for potential
growth and profit enhancement, and whilst they recognise this potential, now is the right moment to
retire and allow others to take the business forward. However, the owners will (if required) remain as consultants to the business for a transitional period to ensure successful continuity.

Market and economic studies indicate growth in the market generally and this will help to increase
revenues. The brand and logo are very well known and so merchandising via items such as caps and polo shirts could add revenue and also further raise the profile of the brand throughout
the wider Caribbean.

The subscriber and advertising databases are a very valuable assets for leveraging other businesses
(eg chartering, brokerage services, power boating and related sports).


Asking Price Range:  $250K - $500K
Gross Revenues:   $300,000
Cash Flow:   $90,000
Cash Flow Type:  Sellers Discretionary Cash
Seller Financing:  No

About The Business

Year Established:  1995
Number of Employees:  4 - 5
Relocatable:  Yes
Franchise:  No
Current Real Estate:  Leased
Property:  Property For Lease

About The Sale

Management Training and Support:  Transition training and consultancy available
Reason For Selling:  Retirement

Print Listing Id: 700320872
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