This a well established Ecommerce business with all the attributes: Facebook, instagram, Amazon, Shopify, etc...The line of products consisting of skin care, lip enhancement, cosmetic with proven results have been around for a long time. A simple to understand and market. All sales are done online with unlimited potential.

The multiple on this business is far greater than industry standards.

Here are a few reasons why.

Technology is patented with 15 years left of protection.
▪ Retail, Wholesale, Professional and Affiliate markets are yet to be realized.
▪ Product line averages 95% margin.
▪ Company brand set an audience record on Shark Tank.
▪ Continual publicity via Shark Tank and affiliate stations rerun in 16 countries.
▪ Average beauty industry return rate is 8% VS 4% for the company.
▪ The company averages One million web visitors annually
▪ 18-year-old brand with 15 years left on the patent.

At this time, the company's brand is digitally well positioned to deepen its relationships with
consumers, strengthen and grow its social connections. Sales are generated from only one
channel (Ecommerce). Retail, Wholesale, Professional and Affiliate market channels are just a
few that are yet to be realized. The prospect of growth is tangible given the fact that the
company's digital marketing spend strategy has proven to be reliable in terms of generating
revenue and scalability. ''The market is accelerating, thanks to digitalization as beauty and
digital are really a perfect match... It has never been easier to discover beauty, share it and shop
it.''
In 2019 the owners separated, and the company has operated through contract services. Ad costs
are currently 25% of original spend due to management situation.