- General overview: above all FashionGates.com is the fashion models, agencies and photographers directory containing daily replenishing collection of models portfolios, agencies information, fashion photographers with best quality photos. The portal is also an avowed industry expert covering in Fashion Magazine hot news and trends; recently it was enlarged with Shopping module offering first-rate fashion goods to buy. For the last year, as operating company concentrated on other activities and the site was only adequately supported (continuous content publication including) and used as advertising place for AdSense; but for all that its real business potential wasn't disclosed.
Main profit sources: AdSense ads.
Additional profit sources: links trade, Amazon shopping affiliate module (Fashion Shopping).
- Web technology: Microsoft .NET.
- Build-in (additional) software/tools: advanced CMS tool (content, directory), community management tool, Amazon API (AWS) based shopping solution
- Other advantages: top search results positions (Google, Yahoo!) on relevant keywords.
- Future prospects: There are several profit sources originally enclosed in business concept that wasn't realized by operating company because of trite lack of resources:
- models booking: this mechanism was realized on technical level and waits for business development.
- portfolios placement fee.
- fee for extension of disc space to publish more photos.
- ad serving.
- opt-in.
Realizing of enumerated activities along with such transparent means as sponsored content publication, affiliate programs ads and other ways of usage of enormous site's audience creates limitless business potential for this project.
- Purchase procedure: through Escrow.com.
- Asking Price: $240,000.
- Unique Visitors (per year): 2,500,000.
- Number of registered users: confirmed / unconfirmed Models portfolios - 490 /1500, confirmed Agencies - 130, confirmed / unconfirmed Photographers - 80 / 117.